A treat

This was my first Easter in Switzerland and as such I was curious what kind of specialties hold this country. One of them was this pastry formed into a bunny holding a stick of Swiss chocolate. The flavor and texture is close to the French brioche but a bit heavier in texture and probably sweeter. The chocolate stick is way too much though, but luckily it's not baked into the bunny, so stays optional to eat it or not. Overall, it's a nice breakfast pastry but would rather indulge in strictly occasionally otherwise it can easily become a staple for breakfast, which we all know not a healthy option.
I bought it in Migros, one of the Swiss supermarket chains.